INDUSTRY READY

5-WEEK BEGINNERS MAKEUP COURSE

Are you interested in becoming a professional makeup artist?

Are looking to refresh and upskill your current makeup techniques?

Erica Coffey MUA would like to introduce her brand new 5-week makeup course. This course is designed to help you learn new techniques and advance your skills to excel in the competitive makeup industry.

Not only will you learn in-depth makeup skills, but Erica’s education will provide you with business insights including tips on growing your social media presence, marketing, building relationships and generating bookings so you can kick-start your makeup business and create your own successful career path in the beauty industry.

The course is limited to 6 participants at a time to allow for a personalised and one-on-one teaching experience with Erica.

This course commences on 2nd May 2023 and finishes on 30th May 2023 on Tuesday evenings from 6:00PM to 9:00PM.

Price: $1999.00 with a 50% deposit payable ($999.50) to schedule your booking and the remaining 50% balance ($999.50) payable 48 hours prior to commencement of the course. All participants will receive a makeup kit valued at $200.00.

All participants will be required to organise and provide their own models to practice/demonstrate their practical skills each week.

MAKEUP: BACK TO BASICS

Week One – Tuesday 2nd of May 2023

Topics covered:

Introduction to makeup and product knowledge.
Non-negotiable hygiene protocols.
Introduction to using social media to build your business.
The importance of the initial client consultation.
Understanding skin types and the appropriate skin preparation.
Identifying face shapes.
Understanding the colour wheel and colour matching your clients.
How to achieve a flawless, long-lasting base.
Applying contouring/blush products to suit your clients.
Setting the makeup with powder products according to your client’s skin.

Creating a Natural Look

Week Two – Tuesday 9th of May 2023

Topics covered:

Introduction to eye makeup, eye shapes and brows.
How to ensure eye makeup is durable and long lasting.
Creating Erica’s go-to eye makeup looks including a soft bronze eye smokey brown wing liner.
Individual lash application.
Shaping brows to suit a client’s face/eye shape.
Using highlighter to create a glowing, luminous look.
Faux freckles and glossy lips.
Building rapport, customer service skills and creating relationships with customers.
Content creation and photographing your makeup looks.

Bridal makeup

Week Three – Tuesday 16th of May 2023

Topics covered:

Introduction to Bridal Makeup.
Kit preparation for a wedding.
Differentiating wedding makeup from standard glam.
Pricing for weddings.
Skin prep for brides/bridesmaids.
Erica’s go-to bridal look.
Creating content at a wedding.
Marketing for weddings.

Makeup to suit mature clients

Week Four – Tuesday 23rd of May 2023

Topics covered:

Introduction to Mature makeup look.
Consultation for a mature look.
Prepping the skin.
Brows and eye shape to suit your mature clients.
Eye look/best colours to use on the eyes.
Cream contouring and blush.
Lip application.
Generating your own bookings.
Consultations with and accommodating sensitive clients.
Managing deposits, rescheduling and refunds.
Using social media to advantage your business.

Full Glam

Week Five – Tuesday 30th of May 2023

Topics covered:

Introduction to full glam makeup.
Prepping skin for full coverage glam.
Creating a full coverage foundation base.
Defined contouring/blush/highlighting.
Defined brow shaping.
Creating a wing shadow eye and cut crease looks.
Applying strip lashes for a bold lash look.
Bold lip application.